What are the 5 types of logos?
Logo styles can be divided into five basic categories: wordmarks, lettermarks, brandmarks, combination marks and emblems.
In this post, we explain how each of them is defined, give some famous examples, and explain when and why you should use them..
What is a good logo?
A good logo is distinctive, appropriate, practical, graphic and simple in form, and it conveys the owner’s intended message. … A logo should be able to be printed at any size and, in most cases, be effective without color. A great logo essentially boils down to two things: great concept and great execution.
What is the Starbucks logo mean?
Since Starbucks was named after a nautical character, the original Starbucks logo was designed to reflect the seductive imagery of the sea. An early creative partner dug through old marine archives until he found an image of a siren from a 16th century Nordic woodcut.
Can a logo be just words?
Logotypes Also known as a “wordmark,” logotypes are logos which are built entirely of the word or words that make up the company’s name. The main focus here is typography, obviously. This style of logo strongly ties a brand’s visual identity to the name of the company.
What is a modern logo?
According to Design Shack, “Modern logo design is a collection of classic and trending elements, all of which combine together to create a brand mark that feels fresh. Today’s modern design is exemplified by sleek lines, simple lettering, color, and highly defined elements.”
How many types of logos are there?
5 Different TypesThe 5 Different Types of Logos: Letterform. Emblem. Pictorial mark. Abstract mark.
What are the types of logo design?
Here Are 10 Different Types Of LogosLettermarks Or Monogram Logos.Logotypes Or Wordmarks.Logo Symbols.Abstract Logos.Mascot Logos.Combination Marks.Letterforms.Emblem Logos.More items…•
What are the 4 types of logos?
Lettermark. A lettermark logo is typography based and exclusively made up of a company or brand’s initials, and for that reason, it’s also known as a monogram. … Wordmark. As you may have guessed, wordmarks are typography based and usually focus on the name of the business or brand. … Brandmark. … Combination Mark.
What type of logo is Nike?
The Nike swoosh is among the most recognizable abstract iconic logos in the world. It represents a wing and speed, but it isn’t really either of those things.